Sustainable packaging is a balancing act

Sustainable packaging

With so many microplastics in the ocean, does it seem morally wrong to use plastic for packaging? Or could the disputed material actually be the most eco-friendly option? How does packaging your product climate-friendly affect its function and design? When it comes to sustainability, there are no simple answers, but many factors to take into account.

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The Danish Technological Institute estimates that 70-80% of a product’s environmental impact comes from its production. The packaging is estimated to contribute 1-5% to the environmental impact, in addition to transport, distribution, etc. Considering that the food industry relies on packaging goods to minimize food waste, it does not seem like a high number. It is inevitable that we must save resources and take the climate into account, and with the right supplier, you don’t actually have to compromise on packaging design even though the plastic in the oceans primarily originates from car tires and shoe soles.

You can become more sustainable by following these three tips.

1. Recycling and reuse:
Choose materials that originate from sustainable resources. Preferably, they should already be recycled, and they should be able to be reused directly or in other products.

2. Design and decoration:
By using as few materials as possible, you can reduce your carbon impact – Minimize using extra packaging. Use the material for decoration – for example with embossing.

3. Waste sorting:
Use as few different materials as possible. If it is dificult to settle for one type, make sure that the packaging is easy to sort. Avoid gluing the parts together.

You can read what the Danish Technological Institute has to say about environmentally friendly packaging here.

Conzept international emballage i genanvendt metal

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